dope
DopeHut’s business design is focused on helping independent brands run and grow easily. The website provides a combination e-commerce and warehousing service especially devised for independent clothing brands. Brands send their goods to DopeHut’s warehouse, and DopeHut ships out all orders. This allows customers to purchase from a number of independent brands while still purchasing from one store. The system works like Amazon.com’s Fulfillment program simply for indie brands.
DopeHut’s service could possibly be just what exactly artists and independent brands are waiting for. This service can be suitable for designers and artists trying to nurture a product and never have to stress about managing a warehouse. However, DopeHut’s service is not prepared to take anyone; only certain brands are accepted. “It’s everything about the customer experience. At the final of the day, we all know customers don’t desire to be bombarded with items that they might never want. We won’t sacrifice the customer experience to manufacture a couple extra dollars” says Felix Cheung, founder of DopeHut.
This company has now begin to bring innovation towards the shopping online experience. When first landing on the website, they create sure you'll see their “Product Feed.” The feed acts including the Facebook news feed or Twitter timeline, but rather than your friend’s pearls of wisdom, the product or service Feed shows a continuing stream of dope clothing. The browsing experience is straightforward but smooth. I is able to see this feature becoming increasingly addictive because they increase the amount of products and features.
DopeHut doesn’t seem satisfied in a mere making a splash in independent fashion. The company offers to donate 50% of all annual profits to charity. DopeHut states its goal will be to develop a company that “does good” rather then “do no evil.” This proposition sounds too good actually, nevertheless the owner seems set on which makes it work.
“We’re not going to run this provider by following the status quo. I believe this country was built upon chasing and creating an excellent. I am specialized in making DopeHut one particular company that targets giving here we are at society, yet still be capable to grow for a business” says Cheung.
Although idealistic, the dog owner understands the issue of his task. “The difficult part seriously isn't achieving an excellent but so it will be sustainable and everlasting; the perfect must withstand pressure from shareholders, media, and trends” says Cheung. When asked whether this company model is usually a response to Occupy Wall Street, Cheung replies
“This company was shaped because of the same frustration across the system as the Occupy movement. The DopeHut philosophy is yet another response to corporate greed. But marketing ebay philosophy is made way before any Occupy Wall Street tweets. DopeHut needs to cause change by building a successful example for other companies to follow along with, not by causing change through politics.”
This small enterprise is setting a lot of lofty goals. I prefer to stay skeptical with many idealistic companies claiming to perform good. However, Lets hope this manufacturer will be able to stick to its promises and create a platform for independent brands to succeed. I also hope DopeHut proves that must be possible to ensure that you merge philanthropy and business. To know, maybe an excellent is achievable.